6 Benefits of Blogging
Not everyone understands the benefits of blogging. Whenever I complain about not having enough time to do everything I think I need to do–family responsibilities, writing and publishing books, writing articles and submitting them to magazines, marketing, maintaining my website, and blogging—my husband, the accountant, asks:
“What has the potential to make the most money?”
“Well, my books.”
“Then do that.”
He has a hard time understanding why I put so much time and effort into something that appears to yield so little profit. Sometimes I wonder the same myself, yet I keep blogging. Here’s six reasons why:
Benefits of Blogging
- It’s a Good Discipline and Keeps Me Writing – Even when I don’t feel like writing, knowing I have a blog post to complete forces me to write which improves my writing.
- It Helps Clarify Target Audience – As I write each week and check responses, I get a better idea who my target audience is and what interests them.
- It can be a Source of Income – If you know what you are doing, you can make money through ads. I started with WordPress.com for my website so was not able to put ads on my website at first, but I’ve heard some people do. Though I’ve grown up to a WordPress.org website, I still don’t have ads. Maybe some day.
- It can be a Source of Other Income – During Lent I posted a weekly series on Lenten Pitfalls. This series was easily turned into an article that I sent to magazines. I also posted a Bible Study which I intend to publish eventually. In the future, I may take my weekly posts on the Psalms and turn them into a book of reflections. All potential sources of income. No writing is wasted.
- It Gives You Something for Facebook, Twitter, Linked In, and other social media sites. Speaking of not wasting any writing, I post a link to my most recent blog post on Facebook, Twitter, and LinkedIn, thereby extending the reach of my original blog post and keeping active on those sites.
- It Helps Build Your Platform – And then there’s that all important platform that agents and publishers insist you have before they will look at your writing. I have yet to develop a large platform, but at least I’m making the effort. That counts.
What about you? Do you blog, and if so, why? Can you add more benefits to my list? I would love to hear from you.
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