6 Benefits of Blogging

 May 5, 2020

Not everyone understands the benefits of blogging. Whenever I complain about not having enough time to do everything I think I need to do–family responsibilities, writing and publishing books, writing articles and submitting them to magazines, marketing, maintaining my website, and blogging—my husband, the accountant, asks:

“What has the potential to make the most money?”

“Well, my books.”

“Then do that.”

He has a hard time understanding why I put so much time and effort into something that appears to yield so little profit. Sometimes I wonder the same myself, yet I keep blogging. Here’s six reasons why:

Benefits of Blogging

1. It’s a Good Discipline and Keeps Me Writing – Even when I don’t feel like writing, knowing I have a blog post to complete forces me to write which improves my writing.
2. It Helps Clarify Target Audience – As I write each week and check responses, I get a better idea who my target audience is and what interests them.
3. It can be a Source of Income – If you know what you are doing, you can make money through ads. I started with WordPress.com for my website so was not able to put ads on my website at first, but I’ve heard some people do. Though I’ve grown up to a WordPress.org website, I still don’t have ads. Maybe some day.
4. It can be a Source of Other Income – During Lent I posted a weekly series on Lenten Pitfalls. This series was easily turned into an article that I sent to magazines. I also posted a Bible Study which I intend to publish eventually. In the future, I may take my weekly posts on the Psalms and turn them into a book of reflections. All potential sources of income. No writing is wasted.
5. It Gives You Something for Facebook, Twitter, Linked In, and other social media sites. Speaking of not wasting any writing, I post a link to my most recent blog post on Facebook, Twitter, and LinkedIn, thereby extending the reach of my original blog post and keeping active on those sites.
6. It Helps Build Your Platform – And then there’s that all important platform that agents and publishers insist you have before they will look at your writing. I have yet to develop a large platform, but at least I’m making the effort. That counts.

What about you? Do you blog, and if so, why? Can you add more benefits to my list? I would love to hear from you.

Website Hosting Platform

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